(New York, NY) June 26, 2009 - Platinum Guild International is proud to announce the launch of the new online "Platinum Chain Catalogue" an international resource for platinum chains and other semi-finished products. Building on the increased demand for platinum chains, Platinum Guild International has complied a comprehensive database of chain manufacturers engaged in the production of platinum chains and findings. The catalog is available online to view/download at www.platinumguild.com/chaincatalogue.

According to James Courage, CEO of PGI, "Platinum today presents opportunities that have not been available to the jewelry industry for sometime - attractive prices and a low premium over other precious metals. This has led to an increased demand for platinum jewelery and a new opportunity for platinum chains. This catalogue aims to connect the excellent producers of platinum chains with those in demand - thus generating an opportunity for increased platinum sales for everyone involved."

The catalogue highlights platinum manufacturers in the USA, China, Japan, India, UK, Italy, Germany and France, supplying machine-made chains, hand-finished chains and fastenings and semi-finished products (not exclusively for chains). Considered the most precious of metals, platinum sets the benchmark for the highest quality in jewelry. Naturally white and highly durable, platinum will maintain its promise over time, never changing in color or mass, holding valuable pendants in place.

About Platinum Guild International USA
Platinum Guild International, the marketing arm for the worldwide platinum jewelry industry, is dedicated to promoting platinum and its pure, rare and eternal qualities to the consumer and the jewelry trade. PGI has offices in each of the world's major jewelry markets, providing information, assistance and education on all aspects of platinum jewelry. For further information please visit www.platinumguild.com.