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In early 2008 several In The Know segments featuring jewelry and fashion expert Michael O'Connor debuted on TV. Since their initial airing over 14 million impressions have occured! Segments were filmed in New York at prominent retailers Michael C. Fina and Jacob & Co. featuring platinum product from each respective store and information about jewelry. Below please see three of the In The Know segments.
Many women know what kind of engagement and wedding ring they want, but for men it's not so easy. Jeff Wilser explains why men should choose platinum for their own wedding band.
For guys who have found the "one", they must find the perfect ring she'll love and wear forever. A platinum engagement ring is the one thing every girl will say "yes" to.
Women that have admired celebrity platinum wedding rings can now get the look for less. Designers have created celebrity inspired platinum wedding rings that make it affordable to get high quality without a celebrity budget.
This video showcases the values of platinum in bridal jewelry.
This video explains the qualities of platinum which make it ideal for jewelry.
Just in time for the big gift-giving season, this video gives some great hints and tips to men and women when buying platinum jewelry.
Why to buy platinum engagement rings
Platinum is her #1 choice; why to buy.
While platinum is 30 times more rare than gold, its not 30 times more expensive. You can find platinum bridal and fashion pieces at a variety of price points.
To view more videos about platinum jewelry, please visit our You Tube channel.
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