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Platinum Guild International USA Names Heather Zachary Rogoff as Manager of Public Relations


New York, NY - January 15, 2008
- Platinum Guild International USA, the marketing arm for the Platinum jewelry industry, proudly announces Heather Zachary Rogoff appointment as Manager of Public Relations.  Platinum Guild International's mission is to nurture and promote desire for Platinum jewelry, creating and expanding consumer and trade markets and providing the information, expertise and practical help a consumer needs when making a Platinum purchase.

Zachary Rogoff will be responsible for helping in the development of all public relations programs and plans and managing the day-to-day operations of all PGI USA public relations programs.

"We consider it fortunate to have Heather join our team," says Michael O'Connor. PGI - USA has always worked to meet the changing needs of the jewelry trade and we expect Heather's years of experience and dedication in both the public relations and jewelry fields to help lead PGI's PR initiatives to new heights in the years ahead."

Zachary Rogoff has six years experience in the public relations field, recently holding the position of Executive Director at Tracy Paul & Company, Inc. managing the public relations efforts for prestigious brands such as Sarah Jessica Paker's BITTEN line, Swarovski Eyewear, Arden B and Lladro. In addition, she has had significant jewelry experience throughout her public relations career working at various levels with such brands as Patek Philippe, Links of London, Keepsake and Mont Blanc. She has also worked at Ketchum Public Relations in their Consumer Brand division.
"I look forward to working with PGI as we aim to enhance our PR programming. We already have a great line up of events and media initiatives for 2008 and I'm thrilled to be joining the team," says Heather Zachary Rogoff.

Heather Zachary Rogoff can be reached at PGI-USA at # 212.404.1605 and via email at hzacharyrogoff@pgiglobal.com.

For more information regarding this release please contact: Laurel Saville at Kinney + Kinsella @
212 620 0356 ext. 206; lsaville@kinneyandkinsella.com

About Platinum Guild International USA
Platinum Guild International, the marketing arm for the worldwide Platinum jewelry industry, is dedicated to promoting Platinum and its pure, rare and eternal qualities to the consumer and the jewelry trade. PGI has offices in each of the world's major jewelry markets, providing information, assistance and education on all aspects of Platinum jewelry. For further information please visit www.platinumguild.com.

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