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| Wednesday, January 18, 2012 | |  |  |
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| Thursday, October 27, 2011 | |  |  |
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Industry financial analyst Ken Gassman discusses several ways that retail jewelers can increase their profitability with platinum. By analyzing the potential opportunities, Gassman focuses on four main subjects: pricing, analyzing profitability (gross margin vs. gross profit), stronger focus on wedding bands, and profitability (shifting from gross margin to gross profit). to view the informative segments. |
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North American Jewelry Demand to Stay Flat Consumption of platinum by the jewelry sector in North America is expected to remain flat in 2011 at 175,000 oz. The platinum jewelry market is likely to be supported this year by strong growth in production by high-end manufacturers. Production by these manufacturers for the domestic market as well as exports has been impressive, although middle-market manufacturers report challenging conditions. As elsewhere, higher platinum prices have contributed to a trend towards lower weight pieces to meet key retail price points. to view the press release. |
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Congratulations to January's Platinum Fan Favorite, Tacori! During the month of January, this platinum engagement ring, was viewed more than any other piece of jewelry in the Design Gallery on PreciousPlatinum.com. This Tacori engagement ring features a cris-cross shank design and chennel-set wedding band with crescent designs, and retails between $1,501 to $2,500. to view more platinum designs. |
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Stay trendy with the winter white fashions. Jewelry designers are now offering engagement ring designs to suit all styles for winter proposals. to view more platinum designs. |
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There are a variety of attributes that make platinum unique and special. One of its most important and distinctive traits is its naturally white color. Learn how to turn this quality into a platinum sale. to read more. |
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Are you offering your customers a wide range of platinum jewelry designs at a variety of prices? Here's a tool to help ensure that 25% of your bridal inventory is platinum so that you significantly increase the opportunity to close a profitable platinum sale. The Summer 2011 Entry Platinum Product Showcase features nearly 40 designs with suggested retails of below $2500 for bridal and below $3500 for fashion. All products shown are available for immediate purchase. to download the Summer 2011 Edition. to download the Winter 2011 edition.
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The Jewelers Vigilance Committee (JVC) has released The Essential Guide to the U.S. Trade in Platinum Jewelry (Essential Guide) to clarify Federal Trade Commission's 2010 amendments to the Platinum Section of the Guides for the Jewelry, Precious Metal and Pewter Industries. Underwritten by a grant from Platinum Guild International USA, this Essential Guide explains these revised standards, and what they mean in practical terms for those who manufacture, promote and sell platinum jewelry. to download the Guide.
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